Black Friday is big business. Here’s how you can make the most of it
The Briefing
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Black Friday's Rise in Australia
This chapter explores the evolution of Black Friday from a U.S. phenomenon to a central aspect of Australian retail culture, highlighting significant growth in consumer spending. With insights into shopping strategies and the impact of economic factors, it outlines how Australians are adapting to take advantage of the deals while being cautious of misleading discounts. Additionally, the narrative provides practical tips for smart shopping during this hectic sales weekend.
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