Exploring the impact of solely focusing on Return on Invested Capital (ROIC) in businesses, with insights on how companies can balance efficiency with innovation for long-term success. Examples like GE under Jack Welch and Home Depot are used to highlight the consequences of prioritizing predictability over adaptability.
Executives like to talk about innovation, but how do you spot the difference between world changing stuff and corporate theater?
Elliott Parker is the CEO of High Alpha Innovation and author of, “The Illusion of Innovation.” Parker joins Ricky Mulvey for a conversation about:
- The power in being contrarian
- One mega cap that knows how to innovate
- Why ROIC is not a foolproof metric for investors.
Companies discussed: MSFT, IBM, AMZN, NFLX, BRK
Host: Ricky Mulvey
Guest: Elliott Parker
Producers: Mary Long
Engineers: Rick Engdahl
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