I feel like a lot of these companies have profited from the fact or kind of would like to see us, you know, be more isolated because it does ensure that we interface more with their services if that's the way that it acts. And when you extend that to the kind of Apple universe, it's like, okay, now we're even further kind of closing this down. We're isolating you with this device. This device ensures that you can't really share an experience with other people. It's like, how can you shut everything out and just be like your own in your own little bubble as much as possible? How can we ensure that the screen is always there that

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