Competing Needs in Consumer Psychology

Rin senke: One of the things you talk about in your work is a from like a consumer psychology perspective, is competing needs. And so i want to bring it back to that for a second, and and see if there's anything to say there about this competing need for what is new and how that impacts our sense of happiness. Rin Senke: Some of us have a greater appetite for novelty, some of us have an appetite for familiarity. Often there's a kind of a desire for one or the other, or one more than the other. So when we're thinking about novelty and familiarity, amSome of us have, and it's kind o on a spectrum, and