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392: How uncovering customer pains and unmet needs led to launching a rapidly growing product – with Matt Danna

Product Mastery Now for Product Managers, Leaders, and Innovators

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Is There a Market for Personal Care?

MVP is a new company that creates personal care products for hair and nails. It was founded by Eno, an entrepreneur who wanted to help people get the most out of their hair stylists. He says he didn't think about the size of the market before starting mvp. But after doing some research, they realized it could have been a waste of time not pursuing further with this project.

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