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20Growth: Hubspot CMO Kipp Bodnar on Why the Best Marketers Think Like VCs | Why the Best Companies Do Not Start with Product Marketing | New Channels; When To Do, How Much To Spend, How To Test, When To Stop
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
Founders Advice on Building a Personal Brand
Every company in the world is either distribution constrained or product constrained they don't have a product that's good enough to sell to their customers. Most companies fail not because of the product curve but because of the distribution curve you could not want to do content what have you, he says. "If you tell me you have an awesome viral loop cool then I don't give a shit if you care about content" He advises founders today on building that personal brand: "It takes time it's a muscle you keep working."
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