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5min chapter
MARKETING MEDICINE SERIES 👨🏼⚕️| Prescription for Curing Personalization Pains with Carina Pedersen, Sr. Lifestyle Marketing Manager at IPSY | Episode 5
The Marketing Millennials
Navigating Personalization Challenges in Marketing Technology
This chapter addresses the obstacles marketers encounter with personalization due to insufficient MarTech tools and technical infrastructure. It stresses the importance of investing in effective marketing automation solutions and the need for user-friendly tools to empower marketers and streamline campaign processes.
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