In this episode, Franco interviews family business advisor and co-author of The Quest for Legitimacy, Russ Haworth, who shares insights from his work with family businesses and the rising generation. They discuss the importance of understanding family dynamics, the quest for legitimacy, and the emotional aspects of succession planning. Russ emphasizes the need for individuals to explore their identity and purpose while navigating the complexities of family businesses. The conversation highlights the shift towards recognizing emotional needs in business relationships and the significance of connection within families.

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