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Tell the Truth. That's the Second Rule
I don't think I've always told the truth, by the way. It's a luxury that comes later in life with perhaps commercial success or a feeling of it's all going to end one day anyway. Our early doors, when you're out there grafting and trying to get somewhere, you do tell a few white lives. Those that appreciate it will love you for it. And those that don't really want to be in their company anyway. Years ago, he got approached by some dot com people from the States that wanted to buy his company. They offered him about 30 million quid - which was still a fortune at the time. He decided to take them into my confidence because