Why Haven't They Already Solved a Problem?

Jared: Most of us should have this kind of in our wheelhouse is that they're not able to find it locally near them. And so if, yeah, if you're selling what shirts that they could buy at Walmart, not a good business plan. Jared: I then want you to ask yourself why haven't they already added this value into their life? Why did that person buy today? Not tomorrow, not yesterday, today.