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Ep052: Frank Kern

More Cheese Less Whiskers

00:00

Mastering Engagement through Strategic Email Marketing

This chapter features a dynamic discussion on enhancing client interactions through strategic email communication, particularly utilizing the nine-word email technique. The speakers share insights on how to identify and engage potential clients while stressing the importance of personalized messaging and building authentic connections. They introduce frameworks like the 'five-star prospect' to guide listeners in assessing leads and tailoring their outreach for maximum impact.

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