How to Optimize an Author's Book Product Page

When authors are trying to sell books, they spend way too much time and energy on exposure. The aim of selling books is to get your books into the hands of people who will like them. Start with the cheap stuff, start with the stuff you can do by research and learning. And then if that doesn't work, give it some time to let things like ads percolate. Then you may consider one of two options: I'm going to go into the paid stuff or I'm just going to do it better from the beginning on the next project that I create.