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This could destroy Google

Dumb Money Live

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The Cost Per Click on Google Is Not Going to Be 30 Times Higher

Google is working on a new search engine that will use AI to make it more efficient. This could be bad for Google's $190 billion advertising search business, and the market may punish them at some point in the next six to 12 months. David Einhorn: I don't think the market is fully realizing this yet. He says if people can never get back to the original sources of an article, they'll start boycotting or not allow their information to include it. The first time we see this work inside of a search engine like Bing or Google would be the best time to assess just how damaging this will be to Search.

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