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Jay Clouse — Creating a Top 1% Podcast, Community as Culture, and Unfair Advantages in Distribution

Everything Is Marketing

CHAPTER

Thank You, I'm Glad You Did That.

S p i has a channel where every week we recognize a member. Weekly recognition, 52 members a year. There are ways that you can reinforce behavior by having very subtle, non spamy promotion of the people in your community. By not engaging with somebody or not appreciating something somebody did, even if it's just a quick comment, if you don't like that, it sends some sort of message. So there are big and small ways thatyou can this, but it's a forever game.

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