234 - Creating vs. Capturing Demand and The Best Way To Do Both | Lifelong Customer Podcast
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The guaranteed of information is something that we use for most companies to day a. It's highly effective for companies that have high gross margins and can can a, yes, it's highly effective. So in two thousand 17 a, we were, we had, we had no presents, any chane, any channel. And so what i want, i was like, we have these four clinical trials over here. We have this case study with this major hospital. I just put the job titles into facebook before cambridge analytica. And then all of a sudden, for like five grand our entire market knows that these 4 clinical trials came out,. They saw three vidios of these
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