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How To Speed Up The Consulting Sales Cycle with Tommy Ogden

Consulting Success Podcast

CHAPTER

Strategic Client Engagement in Energy Consulting

This chapter delves into the strategic targeting of key decision-makers in the energy sector, specifically CIOs, CTOs, and CDOs in the oil and gas industry. It discusses the importance of building strong relationships through methods like free workshops and leveraging networks on platforms such as LinkedIn to enhance IT advisory services. Additionally, it highlights the evolution of a consulting firm's approach to value propositions, focusing on relationship-building rather than merely competing on price.

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