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S2 E10: How to Properly Test Ad Creative and Tips for Retaining Customers
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Seltzer - Practical and Tactic?
Cody: How much creative do you need? I don't know. A lot of people will throw numbers out there. What's more important? Quality, creative or quantity, creative. He says the most important thing is to be able to test that very, very often. "You have to test just like a call out from getting very systematically, very strategically"
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