Selling Love: The Business of Online Dating
Under the Influence with Terry O'Reilly
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The Digital Dating Revolution
This chapter explores the evolution of the dating industry from traditional matchmaking to digital platforms, highlighting key milestones such as the 1959 Stanford project and the impact of Match.com. It examines how early innovative approaches and cultural shifts, like the film 'You've Got Mail,' transformed perceptions and practices in online dating.
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