The Heart of Healthcare | A Digital Health Podcast cover image

Redefining Eating Disorder Care | Equip Health

The Heart of Healthcare | A Digital Health Podcast

CHAPTER

Evolving Healthcare Models: From DTC to B2B2C

This chapter explores the transition of a healthcare company from a direct-to-consumer approach to a business-to-business-to-consumer model, focusing on strategic partnerships with insurers. It emphasizes the significance of data collection, trust-building, and the cost-effectiveness of virtual care in enhancing treatment for eating disorders.

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