What Are You Going to Do About That?

There's a lot of steps that we need or the five step process to really be able to put this whole place. When you oversimplify this model, unfortunately, people think, well, just writing it down as a to do list. You want to be able to capture all those crazy ideas because capturing then uses a different part of your psyche than being operational about them. So I can't just hold meeting notes and stuff in my briefcase and assume anything's going to happen. That's why it's not just write the note, write the 10 things down. And what it means to you, given what it means, is it actionable item and what's the outcome I'm