Permanent Podcast: Real Talk About Private Equity and Buying, Selling, and Operating Small Businesses cover image

John Fio: Building a World One Hug at a Time - Outside Insights

Permanent Podcast: Real Talk About Private Equity and Buying, Selling, and Operating Small Businesses

CHAPTER

The Red Bull Story

"I could rip like six Red Bulls and I'm dialed in less less caffeine, a little bit of vitamin stuff. One of it's probably the second best can drink ever made Coca Cola," he says. "They took that perfect product and they made that an empty vessel for some of the best mixed media marketing of all time" He believes most people don't understand how scammy capitalism really is. 'The majority of the people thinks that everyone's an idiot'

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