Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Ted McKenna: JOLT Effect and addressing the Challenge of Indecision

Make It Happen Mondays - B2B Sales Talk with John Barrows

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Intro

This chapter explores the JOLT Effect, targeting the issue of indecision in the sales process. It highlights four critical behaviors of successful salespeople and examines the psychological factors influencing client indecisiveness, urging the need for tailored approaches to enhance decision-making.

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