Sleeping Barber - A Marketing Podcast cover image

SBP 003: Strategy, shareholder value and Galaxy Quest, with Roger Martin

Sleeping Barber - A Marketing Podcast

CHAPTER

The Limitations of SWOT Analysis in Strategy

This chapter explores the shortcomings of SWOT analysis in strategy development, emphasizing its lack of practical value and suggesting alternative approaches. The speakers also discuss the acceptance of tools like SWOT analysis without questioning their effectiveness and the importance of recognizing disruptive analytical methodologies.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner