The Key Difference Between an Omni Channel Launch and an Omnichannel Launch?

i was pretty confident that we had stumbled upon something that was going to meeta consumer need, just given the amount customer research we had done. So i knew that we had a product that i thought would hit home. But we live in such a consumerist economy that there is so much content being fed to people day and in, day out,. So i think it's important to have a good product, but it can't just be a good product. You have to get in the minds out of your consumer... who were they listening to? And then build kind of a marketing stack to support the presentation of thour amazing product.

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