Driving Attendance to Virtual Events -- Daniel Frohnen / Sendoso
MarTech Podcast ™ // Marketing + Technology = Business Growth
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What's the Corona Viral Mean for Event Marketing?
During the era of the corona virus, we ashrinking of performance marketing budgets. Now we're starting to see those budgets come back. We've seen a hundred %, or close to it, of events go from being in person to digital events. The most successful ones that i've seen are where you can mix the engagement piece and on line education component.
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