#172 - Sealing the deal with executives (Lynn Powers, Enterprise Sales Director,@ Clari)
30 Minutes to President's Club | No-Nonsense Sales
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How to Reach Out to an Executive Buyer
Before reaching out to this executive buyer, you're developing your point of view and mapping the account. At the end of that meeting with the first executive buyer, we'll call it the VP of sales or the CRO,. It sounds like you've identified other pockets of power, right? So I'm curious, if they say, sure, are you literally sending an invitation at that point to their entire executive staff five weeks down the road? Or are you setting a reminder calendar invite to touch base with this executive buyer again? How did you actually operationalize that big end meeting?
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