Is There a Prioritization of Organic to Paid Mix?

2min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

It's just impossible to be the best at all of the things when they're all changing really fast. And I think that's a discussion that needs to be brought up to leadership as well. Is that prioritization of what your organic to paid mix is? And who's executing that? Is it ain't going to be the same people all the time?

Why has one of the best marketers out there chosen organic growth, over paid social, for her own business?

Find out what KT McBratney knows in this episode from the archives.

KT is the Co-Founder and COO at OwnTrail, a platform offering the tools and community you need to fuel and bring together your definition of personal and professional success.

Daniel and marketer-turned-entrepreneur KT, get into conversation on why organic channels give you the ability to talk to your audience, not at them, why organic channels make all channels run better, and how best to approach organic marketing.

And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!.

Follow KT:

LinkedIn: linkedin.com/in/ktmcbratney

Twitter: twitter.com/k_to_the_t

Keep up to date with the latest news from The Marketing Millennials:.

Follow Daniel on Twitter: twitter.com/Dmurr68

LinkedIn: linkedin.com/in/daniel-murray-marketing

Timestamps:

00:00 Intro

02:08 The Spider Web of Organic Growth

16:27 How Marketing Has Been Democratized

19:42 The Need to Talk With People, Not At Them

20:10 Why It’s Time to Break Out of Our Boxes