E005: Attribution Modeling, Branding, Panzerism, Company Acquisition, Ridge Regrets & More.
OPERATORS
The Probability of Exiting a Company
Sean O'Brien: I couldn't agree more with what Jason's saying. We've always raised money at what we think are reasonable evaluations because we never wanted to be put in a corner where we're like upside down, right? Like an extra 5% 10% doesn't matter if the pie is growing and then probability of exit. So it's just so unlikely to get to any kind of liquidity event. Most companies are not sold in a way that's like ringing the bell on the NYSE.
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