2min chapter

a16z Podcast cover image

On Monetizing Community with Patreon Cofounder Sam Yam

a16z Podcast

CHAPTER

The Passion Economy - How to Attract Creators and Patrons

We've talked about how one of the key features of the passion economy is building this direct channel between the creator and the consumer. But once you create this direct engagement, there is the risk that then the creator will take their fans and go off your platform. How do you guard against that? I think it's pening through the network. Meaning, whereas previously you had to go through large media providers, those metea providers can now be other creators. And so this notion of collaborating, where the barrier of entry, of collaboration is much lower, too.

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