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LinkedIn Updates:Buyer Intent Signals, Creator Mode, and More

Social Media Marketing Talk Show

CHAPTER

The Future of LinkedIn Ads

LinkedIn is rolling out two new ad tools. One lets you promote content on the profiles of your executives in your company. The other can prompt people to start a chat with the brand. John Sutter: I think that's really smart. We don't want to feel like nobody is talking publicly. So having a conversation focused ad leans into that mindset.

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