Experiencing Data w/ Brian T. O’Neill  (UX for AI Data Products, SAAS Analytics, Data Product Management) cover image

100 - Why Your Data, AI, Product & Business Strategies Must Work Together (and Digital Transformation is The Wrong Framing) with Vin Vashishta

Experiencing Data w/ Brian T. O’Neill (UX for AI Data Products, SAAS Analytics, Data Product Management)

CHAPTER

The Importance of Understanding the Problem Space

The first hurdle to business value is adoption. We attack that by understanding the problem space much earlier in the process and continuously throughout the development of whatever the data product is going to be. And I slam home this point: You can't just throw data at it. Why are we doing data science and not analytics? There has to be a justification because each one of these is more expensive than the last. So solving the problem is going back a little bit and making sure that the connection is there from the beginning.

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