You will never make it... a back of napkin breakdown | Ep 109
The Game with Alex Hormozi
00:00
The Importance of Comfort in Business
The amount of money that in our minds feels comfortable is typically like, at least for me, three times the yearly revenue of all the facilities I had. And so a business is a million dollars a year. Let's say you run a 20% margin, right? Like what? Which means that you're going to make $200,000 a year, but your business costs $800,00 a year. To be able to have enough money to cover the cost of that business if something happened would take five years of stockpiling,. That's kind of the irrational fear we have are like, let's say shit hits the fan, you know, I don't want to fire all my
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