Is Project Messi working in the U.S.?
The Athletic FC Podcast
Messi, MLS, and Media Dynamics
This chapter explores the groundbreaking partnership between MLS and Apple, examining its effect on league visibility and fan experiences. It also delves into Lionel Messi's cultural impact in the U.S., the challenges faced by fans, and the implications of FIFA’s decisions regarding Inter Miami's participation in global tournaments.
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