77: Creativity, Inc. by Ed Catmull
Bookworm
00:00
Cultivating Creativity at Pixar
This chapter examines Pixar's key practices for fostering creativity and their consistent success in filmmaking. It covers crucial concepts like 'the beast' and 'ugly babies,' along with the importance of immersive research trips for authentic storytelling. Additionally, it discusses the value of postmortems in reflecting on project outcomes to improve future creative endeavors.
Transcript
Play full episode
