How to Sell to B2B Buyers

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LinkedIn is the social network for business and they have 930 million members ready to do business with you. There's also 10 million sea level executives there, plus a ton of purchasing power LinkedIn ads are built specifically for B2B marketers. This weekend startups can get a $100 credit for their next campaign by going to linkedin.com slash next unicorn.

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Today’s show:

Proprio CEO Gabriel Jones joins Jason to discuss the struggles surgeons face in the operating room today (23:05), the solutions Proprio’s Paradigm system provides (27:14), the future of surgery (37:03), and much more!

Time stamps:

(0:00) Proprio CEO Gabriel Jones joins Jason

(2:09) Proprio’s Light Field-Enabled Surgical technology

(7:03) Gabriel demos the Proprio Paradigm robotic computer vision system

(10:26) Superside - Go to https://superside.com/twist to get $2000 off with Superside's Startup Accelerator package

(11:58) Generational shifts in medicine

(18:03) The ultimate impact of this technology

(21:58) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist

(23:05) The data Proprio operates on and the struggles surgeons face today

(27:14) Bench-top simulation

(32:05) Use of AI and robotics in surgery today

(35:36) LinkedIn Marketing - Get a $100 LinkedIn ad credit at https://linkedin.com/nextunicorn