How Kyle Mealy Thinks About Strategic Leadership Decisions for Small Business Growth
How Leaders Think with Kenny Lange
Navigating Sales Hiring for Small Business Growth
This chapter explores the intricate challenges faced by small business CEOs when making their first sales or marketing hire, particularly as they near the million-dollar revenue milestone. It underscores the importance of strategic hiring aligned with the company's life cycle stage and emphasizes the need for building genuine relationships rather than merely focusing on sales figures. The discussion also highlights practical strategies for delegation and resource allocation to ensure sustainable business growth without incurring excessive financial risks.
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