Episode 98 - - What American Marketers Get Wrong w/ Emmanuel Probst, Part Two
Startup Confidential
00:00
The Secret of Liquid Death
There are many examples like this Star Wars was not exactly a slam dunk. Governor Cuomo published his book after COVID to lecture everyone on what to do and how to manage a crisis. His publisher likely believed that it would be a worldwide phenomenon, you know, the next great management book. Dr. Richardson: "Do what you think is right, step in, chart your idea and stand by your ideas"
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