The Triumph of Intangibles
Risk Talking
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Is It Easier to Overvalue Intangible Assets?
People often ask me, should we change accounting standards so intangibles are more clearly reported? And that's a really mixed blessing. If you own 100 tractors or 100 swap bodies for trucks, it's fairly easy to know what they're worth. You can mark them to some kind of market. It's very hard to know whether your CFO is telling the truth to markets if he or she puts a value on the balance sheet for those assets.
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