Reverse Cognitive Bias - What's Your Goal?

More than 80 % of the world has a reverse cognitive bias, meaning they wait for things to happen and then look backwards on it. I know with my wife, we get into these food discussions, and she doesn't know what she wants to eat. And so she'll say, no, no, going forward. She has trouble figuring out what she's hungry for but then after we eat it, we have areverse cognitive bias. That wasn't good. That was chinzy. That didn't taste well. So i like the idea, because your coaching model focuses on the reverse cognitive bias. Let's imagine it's down the road and you look life and it's fulfilling and satisfying