Addressing Menopause: Challenges and Opportunities

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This chapter explores the evolving conversation around menopause, emphasizing its growing visibility in society and the business realm. It discusses the cultural stigmas, historical misconceptions, and the need for better menopause care and treatment options, particularly post-2001's Women's Health Initiative Study. The dialogue advocates for an integrated approach to women's health, highlighting the importance of addressing hormonal changes and improving clinician training in menopause care.

Women are losing sleep, falling behind at work, suffering pain, and struggling in their relationships — all because we don’t talk enough about menopause or treat its symptoms. Midi Health’s Joanna Strober founded her company to tap the vast underserved market for this area of women’s health, which is finally getting mainstream attention. Strober shares with Rapid Response host Bob Safian the stakes of ignoring perimenopause and menopause, how she endured bias in fundraising to eventually secure $100 million, and why she isn’t shy about leaning into controversy.

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