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Driving Performance: When AI Takes The Wheel, with Bob Trotter

In Good Companies

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Harnessing AI for Workforce Evolution

This chapter explores the transformative potential of AI in various organizational roles, particularly in marketing and customer service, by enhancing personalization and efficiency. It addresses the concerns surrounding AI's impact on employment, advocating for a collaborative approach where new job roles emerge alongside technological advancements. The discussion emphasizes the importance of strategic AI integration and the need for employee education to adapt to these changes effectively.

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