3min chapter

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#241 – Boris Sofman: Waymo, Cozmo, Self-Driving Cars, and the Future of Robotics

Lex Fridman Podcast

CHAPTER

Why Is It So Hard to Run a Robotics Company?

i robot is an example a company that has pivoted in all the right ways to survive and arguably thrive by focusing on the having like a have a driver that constantly provides profit which is the vacuum cleaner. Robotics is hard because it like tends to be more expensive, combines way more technologies than a lot of other types of companies do. The mass market appeal isn't there and consumer products are just hard It's just i mean after all the years and it like definitely kind of feel a lot of the battle scars as we go through this process.

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