Successful Social Selling
Ahead of the Game
Social Selling
There's a business risk to a certain extent for organizations who use social selling in this way. So there is, we have to mitigate this risk in terms of our own strategic planning and organizational level. If it's industry specific, yeah, if it relates well to the person you're reaching out to, they're probably going to want to know what their competitors are up to or how they're solving similar problems. And that's worked well for me to strike up conversations.
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