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John Defterios: I actually think that with the tools like chat TPT and everything coming out right now, this is the year that the no value interaction of a sales rep goes away. He says we're going to start getting so much more value out of out of, you know, a robot or an artificial intelligence system. And guess what? I don't care whether it comes from a robot or a rep. That one. But the thing that shows up in my inbox, as long as it's relevant to me, he says.