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In the Bubble with Andy Slavitt
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Cereal Culture and Gravel Races
This chapter delves into the intricacies of the cereal market, discussing brand loyalty, consumer nostalgia, and the emerging trends shaped by local sourcing and health consciousness. It also highlights the cultural significance of indulgent foods amidst pandemic challenges and explores the impact of political sentiments on participation in local events like the Le Grand du Nord Gravel Classic. The conversation reveals how recent political issues have influenced Canadian attendance at U.S. races, prompting creative solutions to maintain goodwill and foster community engagement.
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