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Rethinking Growth at All Costs

HBR IdeaCast

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Strategizing Sustainable Growth

This chapter discusses the crucial elements of growth strategies for companies, focusing on the interplay of growth rate, direction, and method. It emphasizes the importance of realistic approaches and the need for leaders to build capabilities and trust with investors while crafting credible growth narratives. The chapter also contrasts the challenges faced by emerging companies with high demand against larger firms struggling to reignite growth, highlighting the necessity of innovative thinking in achieving sustainable success.

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