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S2 E11: The Death of Hypergrowth, VC in DTC, and Holistic Retention

Down To Chat

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Is Facebook Ads a Growth Marketer's Tool Set?

For most brands, you know, most of the spend is going to be on Facebook. Once you start testing other channels, I think it becomes important. Some supplement companies do a lot of paid promotions and they end up whitelisting those. You probably don't need an attribution tool at that because if you're doing better, it's probably because your Facebook ads are doing better.

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