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How to Build a Million-Dollar Authority-Based Business with Mindi Zissman

The Recognized Authority

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Navigating Fear, Risks, and Authority in Entrepreneurship

This chapter explores the fear and risks entrepreneurs face, emphasizing the importance of taking risks, making mistakes, and niching down to build authority. It discusses the process of building expertise in a niche market, the significance of consistency and patience, and the value of creating a referral engine and valuable content. The chapter also highlights the impact of failures, the need for trial and error in business approaches, and the value of sharing knowledge to establish credibility and attract clients.

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