BDTP. Email Deliverability with Lauren Meyer
UI Breakfast: UI/UX Design and Product Strategy
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Is Your Domain Reputation a Threat to Your Deliverability?
Authentication is helpful to lock down your brands. But does it mean that some other brand like competitor can launch a spam campaign and ruin your domain reputation? Technically they could, which is why authentication is super helpful for you. It's not just the domain, it's also the IP, but it's also just every aspect of even just the recipient address also has an impact on your deliverability.
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