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TKE: Rewriting the rules, with Dale Vince, Ecotricity founder
Beautiful Misfits
Are You Putting Profit at the End of People Planet Profit?
You don't just do great work or get real fulfilment if you're just focused on money. We've made a number of decisions that no conventional business would make because there's no business case for them. Around the world, and in britain am there'sa creasing demand for change. Do you think there's a real political will that's not its i can say no? I o i an say no. It comes back to the point, really, of repurposing capitalism. Capitalism orb s is a great tool for doing things. We just need to point it in a different direction.
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